Page 69 - Ameft Journal 2021/1
P. 69

De Gouden Noot: World's most competitive packaging contest
Gold: Filigrade Digital Coding (Source: NVC)
The honour for De Gouden Noot 2020 went to FiliGrade with its 'digital codes for recycling' (gold), followed by O-I with Expressions (silver) and Eurotrol with their CueSee Ringe (bronze).
Gold - Filigrade Digital Coding
This innovation in the field of digital coding represents a breakthrough in solving the environmental problems that have arisen in recent years with the large-scale use of pla- stic packaging. Packaging is the temporary integration of an external function and a product to enable the use of the pro- duct; the world does this more than three hundred thousand times every second and packaging in plastic is a large part of this. FiliGrade's innovation makes it possible to uniquely code individual packs and, on the basis of the information thus generated, to drastically improve the Collect-Control ("collection") and Backend ("conversion" of emptied packs into materials for new applications) of packaging.
"Invisible" innovation won solid Gold in 30th edition of the world's most competitive packaging contest De Gouden Noot (“The Golden Walnut”). The award ceremony took place on 8 October 2020 at a phenomenal evening, presented by Francesca Vanthielen, where the winner and runners up were revealed.
SILVER: O-I EXPRESSIONS (Source: NVC)
Silver - O-I Expressions
This innovation brings the world of creativity, personalised design and smaller series into the field of glass packaging. Digitally printed and embossed beautiful glass bottles are a source of inspiration for many consumer markets worldwide.
Bronze - Eurotrol Cuesee Ringe
With the gold standard of the glass ampoule (inert, safe, long lasting) as a starting point, this innovation has signifi- cantly increased ease of use, safety and flexibility in many high-quality applications. The geometry of the bottom of the ampoule has been redesigned in combination with a special ring to locally weaken the glass for controlled breaking of the ampoule.
Any glass fragments are filtered out with a highly in- novative polyester woven material. The ampoule is held securely in the holder without breakage and leakage. This has been combined with elegant design and compliance with the most stringent laws and re- gulations worldwide.
NEWS
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AMEFT 1 2021 69
BRONZE: EUROTROL CUESEE RINGE
(Source: NVC)


















































































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