Page 104 - AMEFT Journal 2021-4

PROCESSING & PACKAGING
Siegwerk drives the development of Cradle to Cradle®
Siegwerk, one of the leading global providers of printing inks and coat- ings for packaging applications and labels, announces its new sustainable business strategy entitled Horizon- NOW. The forward-looking strategy combines the term “Horizon”, in refer- ence to the company’s New Horizons 2025+ business strategy and “NOW”, because the challenges of sustainable development require immediate ac- tion.
“The packaging industry is under increasing pressure to provide more environmentally sus- tainable options for the fu-
ture,” said Nicolas Wied- mann, Chief Executive Officer, Siegwerk. “As the sponsor of the HorizonNOW ini- tiative, Siegwerk’s ambition is to con- duct business with
the next genera-
tion in mind while driving the latest innovations in safe, circular and digital packaging solutions.” The end goal is for a net positive impact on society.
Seven steps towards develop- ment goals
To ensure the success of Horizon- NOW, the initiative focuses on seven measurable targets based on the Unit- ed Nations (UN) Sustainable Develop- ment Goals - to be realized by 2025. These include:
• Achieve carbon neutral scope 1 and 2 emissions globally
• Ensure 100% of Siegwerk suppli- ers are committed to UN Global Compact Corporate Social Respon- sibility (CSR) requirements
• Establish product environmental footprint data for 100% of Sieg- werk products
• Be the trendsetter for the safest
inks by proactively improving Sieg- werk’s products and setting new in- dustry standards in consumer and environmental safety
• Manage our portfolio so that 75% of all products or services sold en- able reusable, renewable or recy- clable packaging
• Achieve a minimum gender repre- sentation at the executive level of 15%
A clear strategy, a clearer focus
HorizonNOW has been designed to focus on four areas of impact which are integral to Siegwerk’s business. These are: Operations and Supply Chain, Product Safety and Responsi- bility, Circular Economy and People and Communities. The Siegwerk Ex- ecutive Board has approved a new organizational set-up which includes a new Sustainability Office. Led by Alina Marm, Head of Global Sustainabil- ity and Circular Economy, the Sustain-
ability Office will further guide and facilitate the implementation and advancement of the sustainable
business agenda.
“Since joining Siegwerk
in February 2020, we have moved the sustainability agenda far forward and now we are going full cir- cle with HorizonNOW. We have seized the opportu- nity to drive Circular Econ- omy with carbon neutrality in mind while contributing to a better, more sustain- able future,” said Marm. The Sustainability Office will also include a Global Sustainability Manager, backed up by a leader for
each of the four areas of impact. Already, Siegwerk’s safe and circu- lar product and service solutions are helping customers to deliver their own sustainability requirements. “To achieve our goals, we still have more homework to do, and this will require working together in tandem with our customers and other important busi- ness partners. To deliver, Siegwerk must build a sustainable business that remains economically viable. This was always going to be challenging, but myself and the Executive Board strongly believe that HorizonNOW is the right strategic direction to take, and that we will be successful in achieving this aggressive objective,”
added Wiedmann.
104 AMEFT 4 2021
www.ameft.com
• Ensure a Total Incident Rate (TIR) of less than 1.0
“These are aggressive, industry- leading, Siegwerk’s actions will have a direct impact on the UN Sustainable Development Goals and society as a whole,” added Wiedmann. “To ensure our success, we are putting in place the proper organization and leadership to deliver on our promises.” In addition, Siegwerk will pursue a certification by EcoVadis – a leading business sustain- ability ratings provider – to externally monitor and verify the company’s per- formance.