Page 75 - AMEFT Journal 2021-4

an Automatic Merchandising Associa- tion, FEDA – Foodservice Equipment Distributors Association, SEFA – Sup- ply and Equipment Foodservice Alli- ance, NYCHA – New York City Hospital- ity Association, ACHIGA – Asociación Chilena de Gastronomía (Chilean Gastronomy Association), ACODRES – Asociación Colombiana de la Indu- stria Gastronómica (Colombian Asso- ciation of the Gastronomic Industry), Asociación Mexicana de Restaurantes (Mexican Restaurant Association), FE- HGRA – Federación Empresaria Ho- telera Gastronómica de la República Argentina (Argentine Federation of Hotel and Food Service Professionals).
HostMilano and TUTTOFOOD to coincide
‘An event for which being there in person will be vital. Because at a time like this, it’s essential to see what’s new and “try it out” in the field, as well as to see traditional partners again and meet new ones’. And because ‘the chance to get exhibitors from Host- Milano and TUTTOFOOD at the same exhibition will allow for an even bet- ter evaluation of new consumer hab-
its developed after the pandemic, un- derstanding up close which areas hold potential for cross-pollination’. Buy- ers taking part in Host2021 have no doubts: whether they are European, from overseas or from new markets, such as the Middle East, all Rho Fiera’s pavilions will provide an opportunity to witness innovation in all its forms, starting with trends like sustainability, predicted to be the driver for all sec- tors in the future.
Not to mention the chance to take advantage of the concurrently held TUTTOFOOD, the leading exhibition for agri-food systems in Italy, so you can make the most of the synergy between two sectors as similar as agri-food and hospitality. Boosting business oppor- tunities and providing further chances to network, MEAT-TECH, an exhibition centred on technologies for meat pro- cessing and ready meals, will also be happening on the same dates and the Expo Plaza platform will enable open schedules and pre-booked meetings with selected exhibitors through on- line catalogues.
Exhibitors and visitors will once again benefit from the safety protocols Safe
EVENTS
Together previously trialled last Sep- tember, which include numerous orga- nizational interventions carried out in the Exhibition Centre’s physical space.
HostMilano also features over 800 events across its macro-areas: national and international competitions, cook- ing demos and training seminars.
As is tradition, the seat of honour is reserved for the great showcase SMART Label - Host Innovation Award, a competition open to all innovative companies. Organized by Fiera Milano and HostMilano in collaboration with POLI.Design- Consorzio del Politecnico di Milano (Milan Polytechnic Consor- tium) and sponsored by ADI - Associ- azione Italian per il Disegno Industriale (Italian Association for Industrial De- sign), this year 79 applications were submitted with more than half from the Food Service Equipment and Bar- Coffee Machines-Vending segments. Winners within each of the award’s three categories are the 25 Italian and international companies that best il- lustrated the trends that will shape the industry’s future: from saving energy to using green materials and solutions; from focusing on hygiene to user-
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