Page 10 - AMEFT Journal 2021-2
P. 10

 BEVERAGES
 Monk turns out to be the best
Costa Rican beverage maker, Ter- tulia Brugge S.A scooped the ‘Most Innovative Beverage’ honour at the Gulfood Innovation Awards at Gulfood 2021, for its chocolate powder sweetened with the natu- ral-sugar alternative Monk fruit, said to be up to 200 times sweeter than normal table sugar.
Gulfood 2021, the world’s first live in-person F&B event for 12 months, has provided a must-be opportunity for F&B professionals to reconvene and make up for missed opportuni- ties, and explore new business poten- tial, after one of the most challenging years ever for the sector. Some 2,500 companies from 85 countries have been showcasing their products to buyers kickstart trade and start the
10 AMEFT 2 2021
year with confidence and conviction. “It is great news for the company, as they will soon have distribution and be in the shops with their product. It is also great news for Costa Rica and the trade agency because it means more companies will be interested in the Costa Rican market. They can see that we offer quality, innovation pro- ducts; products that are recognised in this part of the world. The leads we have had are very serious about what they are looking for,” said Karina Mo- lina, Trade Commissioner, Middle East
for Procomer.
BEANS MEAN BUSINESS FOR INDONESIA
Meanwhile, on the other side of the world, Indonesia had a taste of
success with one of its coffee produ- cers securing an order from a regional buyer for a large shipment of Robusta coffee.
“We have 12 exhibitors at the pa- vilion, and they’ve all had meetings with serious buyers for their products, including Indonesia’s innovative palm sugar which is a great alternative to refined sugar. Whilst at the show we have also secured a deal for one of our coffee companies, a large order the signature Robusta coffee,” said Dani Arsyad Anwar, Account Manager for the Indonesian Trade Promotion Center (ITPC) Dubai.
SPANISH SUCCESS
The event also proved to be the perfect platform for GULIUS, an
(Monk Fruit Chocolate Powder, TertuliaBrugge S.A.: A sweet fruit with ZERO calories, a healing ingredient, unique in antioxidants called magrosides. Perfectly delicious and extremely nutritious.)
(Source: Dubai World Trade Centre - DWTC)
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