Page 22 - AMEFT Journal 2021-2
P. 22

 BEVERAGES
 Kerry’s sugar for ‘lower’ calories, CO2 emission and water usage
The world’s leading taste and nutri- tion company, Kerry has released “Innovative Taste for a Better Life and Planet”, a technical report that uses life cycle assessment (LCA) to quantify the environmental and nutritional be- nefits of Kerry’s TastesenseTM Sweet. Conducted in conjunction with a glo- bal-leading third-party sustainability expert consultancy, the LCA found, by using TastesenseTM Sweet at the re- commended dosage, the manufactu- rers will be able to reduce sugar usage by 30%, to maintain a natural flavoring declaration, while delivering signifi- cant and valuable results.
From a sustainability point of view, the benefits from reducing the use of sugar are impressive: a 30% red-
22 AMEFT 2 2021
Product analysis shows, using TastesenseTM Sweet would be equi- valent to 'eliminating 68 billion sugar cubes'; 'reducing calorie intake equivalent to 1.8 trillion hours of cycling', 'taking 29,800 cars off the road for a full year', and 'reducing water usage by 11 million peoples’ annual showers'.
uction in both water usage and calories, and a 20% carbon emissions reduction.
The report also analyzes the exam- ple of a potential sugar reduction in a cola beverage in the EU. According to Euromonitor, 8.572 billion litres of full-sugar cola are purchased annual- ly throughout the continent. The LCA analysis found that if TastesenseTM Sweet is applied to reduce the su- gar content of all of these products by 30%, the savings and benefits in Europe alone would be enormous. Product analysis shows, using Taste- senseTM Sweet would be equivalent to eliminating 68 billion sugar cubes, reducing calories intake equivalent to 1.8 trillion hours of cycling (calo- rie-burning), taking 29,800 cars off
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